The People’s Car project, sponsored by Volkswagen, invited residents of China to submit their ideas about the cars of the future. More than 119,000 ideas were submitted, with the Hover Car emerging as one of the top three. The Hover Car is envisioned as a pod-like, two-seater vehicle able to float above the ground using electromagnetic levitation. It would float on its grid above the regular road, and its joystick control would allow it to move side to side or spin on its axis. Also emissions-free, the car would address China’s rising pollution while also being easy to park and maneuver on China’s crowded roads.
According to Volkswagen Director of Marketing Luca de Meo, the crowdsourcing project marks the beginning on an era. “We are no longer just building cars for, but also with customers and at the same time initiating a national dialog which gives us a deep insight into the design preferences, needs and requirements of Chinese customers.”
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[CBSNEWS.COM]
[HUFFINGTON POST]
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